Transform Your Consulting Firm Into a Strategic Operating System

Generate more revenue from existing clients, create recurring revenue streams, and scale your consulting business - without adding more consultants.

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The Perfect Storm

Why traditional consulting models are under pressure

Five forces are converging on the consulting industry at once. Project-based firms feel each one - strategic operating systems neutralize them.

Pressure 01

AI Replaces Analysis

Generic analytical work is being automated. Pure analysis is no longer billable at premium rates.

Pressure 02

Competition Intensifies

Boutique firms, in-house teams and AI-native consultancies are crowding the market.

Pressure 03

Client Expectations Rising

Boards expect always-on intelligence and outcomes, not slide decks every six months.

Pressure 04

Talent Shortage

Senior consultants are scarce and expensive. Scaling headcount no longer scales margin.

Pressure 05

Scalability Ceiling

Project-based revenue caps growth. Every new revenue requires a new sale.

Most consulting firms need a new business model.

A strategic operating system, not a slide deck.

Revenue Expansion Engine™

One client. Eight revenue layers. 3× more revenue.

Watch a typical 75,000 DKK project client transform into a 250,000+ DKK strategic client - without selling more projects.

Base - Project Client
Top - Strategic Client
Revenue
growth
Client LTV
+220%
expansion
Recurring
62%
of revenue
Growth Flywheel™

Ten revenue motions, one self-reinforcing system

The Consultant Hub turns every engagement into the next. Tap a segment to see its revenue and client outcome.

01Strategy Review02Trend Analysis03Scenario Planning04Market Intelligence05Innovation06Transformation07Advisory08License09Account Expansion10Strategy UpdateMAKEMYSTRATEGY™Strategic OSACTIVE MOTIONStrategy Review+15,000 DKK
Selected motion

Strategy Review

Recommended price
+15,000 DKK
Outcome
Recurring strategic touchpoint
Client value
Continuous alignment between board and execution.

The consulting firm independently sets its own service prices

Consultant Hub™

The strategic operating system your clients run on

Everything your firm needs to deliver continuous strategy, advisory and intelligence - in one enterprise-grade workspace.

app.makemystrategy.com / portfolio / nordic-foods
Client Portfolio

Strategic clients

5 active · 12 in pipeline · 88% avg health

Q1 2026
+ Add client
ARR
1.32M DKK
+24% QoQ
Advisory clients
8
+3 this Q
Avg CLV
264K DKK
+62%
NPS
71
Promoter
Client
Segment
ARR
Health
Owner
Customer A
Investment
240,000 DKK
94
KW
Customer B
Manufacturing
186,000 DKK
82
SM
Customer C
Chemicals
312,000 DKK
88
SM
Customer D
Advisory
168,000 DKK
90
SM
Customer E
Industrial
210,000 DKK
86
SM
Customer F
Consumer Tech
204,000 DKK
78
SM
The AI Futurist™

160,000+ sources. Unlimited intelligence.

Premium strategic intelligence powering every engagement - priced for scale.

0+
Sources monitored
Trend analyses
Market analyses
Scenario plans
Live trend stream
Updated every 60s
AI
Agentic workflows replace BPO
2m ago
ENERGY
Grid-scale battery prices < $80/kWh
14m ago
RETAIL
Live-commerce share doubles in EU
1h ago
PHARMA
GLP-1 demand reshapes food category
3h ago
FINANCE
Embedded payouts hit SMB threshold
5h ago
Strategic recommendations
Reposition Nordic Foods brand around GLP-1 cohort
Confidence
91%
Pilot agentic CX for Borealis support tier
Confidence
87%
Hedge Hammer Industries Q3 input costs
Confidence
79%
The Consultant Growth Journey™

Twelve steps. One strategic operating system.

Each step is a revenue motion you unlock with your clients. Tap a cylinder to see the conversation, the features, and the outcome.

Step 1

Build Your Recurring Revenue Foundation

Business opportunity
Move from project business to recurring revenue.
Revenue potential
Foundation
Hub features used
Consultant Hub setupClient portfolio
Conversation
"We're shifting your model from project-by-project to a strategic partnership."
Expected outcome
Consultant Hub configured and ready.
Revenue Calculator

Your firm. Your numbers.

Model the additional annual revenue, recurring revenue and client lifetime value the Revenue Expansion Engine unlocks for your firm.

Inputs
20
75.000
60%
40%
30%
20%
Assumptions
  • Strategy Review: DKK 15,000 per client / year
  • Trend / Scenario / Market: DKK 60,000 per client / year
  • Advisory: DKK 25,000 per client / year (~DKK 2,100 / month)
  • License: 20% of average project value as annual recurring
  • Expected customer relationship: 3.2 years
Additional annual revenue
870.000 kr.
Recurring revenue
390.000 kr.
Lifetime client value
214.200 kr.
Revenue breakdown
Save your snapshot
We'll prep your demo with your numbers in hand.
Business Impact

The numbers consulting firms see in 90 days

Faster Analysis
Higher Client Value
Recurring Revenue Multiplier
Higher Retention
Advisory Revenue / client
Account Expansion
Partner Program

Earn when your clients convert to a direct MMS license.

You don't get a fee for inviting clients into your Hub. You earn a recurring partner fee when a client later converts to their own direct MMS license — and you keep earning for as long as that license stays active.

Step 1
You onboard the client to your Hub

No fee at this stage — the Hub is your consulting workspace and the value you deliver to the client.

Step 2
The client converts to a direct MMS license

When the client decides to continue with their own direct MMS license, you trigger the conversion as their partner.

Step 3
You earn a recurring fee for as long as they license

You receive an ongoing partner fee for every period the client holds an active MMS license — even after your consulting engagement ends.

Revenue beyond the engagement

If the client one day ends their consulting relationship with you, the license fee keeps paying out as long as they remain a licensed customer.

Tied to active licenses only

The fee runs as long as the client holds an active license — not indefinitely. If they license forever, you earn forever.

The bottom line

Even if a client eventually moves on from your consulting, your partner fee continues for as long as they keep their MMS license active. Your work to bring them to the platform keeps paying.

Become a partner

Tell us about your firm and we'll walk you through the partner terms for license conversions.

Social Proof

Trusted by firms reinventing their growth model

Statements from the clients:

"MakeMyStrategy™ is simple and clear. It asks the tough questions and walks you through the process. If we had used it from the beginning, we would have saved over 600 internal hours and more than DKK 500,000 straight to the bottom line."
Karen Mørkholt
Managing Director, Customer D
+DKK 500,000 to the bottom line
"We have digitized 80% of our strategic work. We no longer waste time on formatting and version control. We can test hypotheses and easily update the strategy so it is always current. Staff skepticism is at a minimum."
Kasper Witt
Business Development & Investment Director, Customer A
80% of strategic work digitized
"MakeMyStrategy™ has made developing, formulating and executing our strategy easy. We now have better overview and quality. The sharpened focus on sustainable products has already landed us a major new customer and delivered a 5% revenue increase."
Frode Dale
CEO, Customer C
+5% revenue, up to 15% growth
Book a Demo

Ready to transform your consulting business?

See how MakeMyStrategy helps consulting firms create recurring revenue, sell new advisory services, and become strategic operating systems for their clients.

30-minute strategy session
Revenue expansion assessment
Consultant Hub demo
AI Futurist demonstration
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